Did our thang. Peep @LionsgateMovies Instagram & @GoodDeedsMovie twitter/FB for full coverage.

View from the new DM2 offices. Helloooo Los Angeles! (Taken with Instagram at Digital Media Management)

Had a date last night w/ @Skrillex, Andrew, & Helena. Sonny, ur fucking magical. (Taken with instagram)

workin & twerkin like i know how to.

6th Annual JBC Holiday Party. 6th Annual meng!

Blessed to have witnessed the progress throughout the years. Even more blessed to be a part of it. Love yall.

www. J U S T B E C O O L .net

We celebrate on Xmas eve. Merry Christmas to u & urs. :)

Saturday night my friend Brian had a big dinner party. Despite xmas being around the corner, this wasn’t a holiday party, this was a party to celebrate life, friends, and new journeys (something I can definitely relate to). Brian’s leaving us in LA to move to Australia and then travel. Just travel. No set plans on where he’ll go after Australia, he’s just gonna go and live it up, live life. I’m so excited for him and all the adventures that are sure to come. I also commend him for just getting up and going; that’s tough to do.

Love you Bry! Best of luck on what is sure to be an amazing time :)

My friend, Stephen, recently had a Thailand themed 28th birthday party at his studio [Busken Studios ;)]… needless to say, with a theme like that, the night was absolutely ridiculous!

These photos are the result of Silly string, hardliqwinebeer, maryjane, & Rihanna Pandora. #goodtimesindeed

the mask[s].

ps. i got a hurr cut.

A couple months ago I planned an event for Beach Bunny Swimwear’s Malibu Grand Opening Party w/Cocopani. I never posted pix, but found these on Facebook (thanks J.Ryan lol).

Thank u to Karrueche, J. Ryan, and my JBC family (not pictured) for coming through!

My Best Friend’s Wedding…

9.27.11 | Congrats Kellie! You deserve it all. So happy for you and the life you’ve created for yourself! Love you!

District Vanity Magazine x JBC Global

The JBC team and the Just Be Cool campaign recently did a photoshoot with District Vanity Magazine for their debut issue to drop this month. Here are some behind the scenes shots I stole from Editor-in-Chief, Diamora Hunt! This was the first time all of the JBC got together for one giant shoot (sans Cale -_-). They also interviewed my brother Gavin, the man behind the most genius campaign, so stay tuned for that. 

I’m usually behind the scenes doing styling or directing for shoots, so it was interesting being on the other side of the lens. The folks you see in these photos are familia, and I am blessed to be a part of something so brilliant!

J u s t  B e  C o o l .

Jeezy tonight.

It’s.
About.
To.
Go.
Deowwn.

Magic. Vegas. Inside Joke.